{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Flouis-and-kyle.simplecast.com%2Fepisodes%2Fchris-smith-1a28vtVQ","width":444,"version":"1.0","type":"rich","title":"Chris Smith: Author of The Conversion Code, How To Stop Chasing Leads and Start Attracting Clients","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/d7567a5d-4fb8-49ed-a7d7-f297ba7f2463/82573d9f-3ed0-4241-85c1-a5f3312e23ba/chris-smith-lk-podcast-square-artwork.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/365d3ee8-037d-48f8-bc02-2261acfc19d0\" height=\"200\" width=\"100%\" title=\"Chris Smith: Author of The Conversion Code, How To Stop Chasing Leads and Start Attracting Clients\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Chris Smith is the cofounder of Curaytor (an Inc. 500 fastest-growing business). According to the American Marketing Association, Chris one of the four best marketers under 40. His new book, The Conversion Code: Stop Chasing Leads and Start Attracting Clients, is taught at colleges like Johns Hopkins University. This conversation covers challenges facing marketers today, how to find lucrative new channels to get your message out there and grow your distribution, staying ahead of the curve and finding new marketing experiments, mistakes to avoid while trying to grow your business, the importance of generating inbound demand, and as always much more. "}