{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Flouis-and-kyle.simplecast.com%2Fepisodes%2Fmatt-phelps-UmZZhcBt","width":444,"version":"1.0","type":"rich","title":"Matt Phelps: Capitalizing on Viral TikTok Trends with Steel Jawline Founder","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/d7567a5d-4fb8-49ed-a7d7-f297ba7f2463/c6c4e4ec-e771-4bee-804a-892cb5c129e2/matt-phelps-artwork.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/9715f1c7-2235-480d-95b4-31dcb8a931fa\" height=\"200\" width=\"100%\" title=\"Matt Phelps: Capitalizing on Viral TikTok Trends with Steel Jawline Founder\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Matt Phelps makes $9k per month selling jawline exercisers. This fun episode covers scaling a one man DTC brand, capitalizing on viral trends, and, of course, how to improve your jawline as an adult. We also dive into Matt's lessons from his previous startup failures that lead to the success of the Steel Jawline brand."}