{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fmegadeals-podcast.simplecast.com%2Fepisodes%2Ffrom-afterburners-to-net-zero-pwzhOwvU","width":444,"version":"1.0","type":"rich","title":"From Afterburners to Net Zero – Niclas Persson on Driving Sustainable Change","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/2cac03c8-ad52-49fa-b58c-82568ac88d30/67cd33cc-3a21-4fdd-bf70-13ba484cb193/deedster-podcast-20thumbnail.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/465223fa-abf9-4655-afb2-521a82ec6a0c\" height=\"200\" width=\"100%\" title=\"From Afterburners to Net Zero – Niclas Persson on Driving Sustainable Change\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"In this episode of The Megadeals Podcast, Niclas Persson joins David to explore how SMEs play a crucial role in sustainability. While big corporations dominate the conversation, SMEs contribute a significant share of industrial emissions—but with fewer resources, how can they keep up?\n\nWe break down the challenges of regulation, corporate influence, and financial constraints, plus how banks, insurers, and digital platforms can drive real change. Featuring real-world examples, this episode unpacks how sustainability can be a competitive advantage, not just a compliance hurdle."}