{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fmuellermicd.simplecast.com%2Fepisodes%2Finfluence-is-bigger-than-tiktok-_KS_OtQO","width":444,"version":"1.0","type":"rich","title":"Influence Is Bigger Than TikTok","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/ee9c91d5-ee26-4034-ba66-eaaf11c15290/4dda4f28-8688-4cb4-9c3e-bc32867413fd/muellermicd_graphics_mj_influencers1080x1080.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/d9cf355a-bdb9-490d-b41b-97856003fa13\" height=\"200\" width=\"100%\" title=\"Influence Is Bigger Than TikTok\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"In this episode of Mueller Mic'd, we chat with Mary Jessen, who leads content and thought leadership work for many of Mueller Communications' clients, to challenge the conventional definition of \"influencer.\"\n\n"}