{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fon-site.simplecast.com%2Fepisodes%2Fchris-mackey-digital-marketing-for-contractors-wvy5xpPu","width":444,"version":"1.0","type":"rich","title":"Chris Mackey: Digital Marketing for Contractors","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/80d67410-07b2-46ec-a6a7-ef4346fb2afc/d3e70f04-ca12-463d-a438-e4e5b68bd5ea/the-20contractor-20coach-20-4.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/9a956489-2383-49d3-bd45-a5021d4540b0\" height=\"200\" width=\"100%\" title=\"Chris Mackey: Digital Marketing for Contractors\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"In this episode, Brandon Fuchs, 'The Contractor Coach,' speaks with Chris Mackey from Blue Collar Marketing, a digital marketing agency specializing in websites for the trades and construction industries. Chris shares his journey in the industry, the importance of a strong digital presence, and key strategies for SEO. The conversation also dives into the impact of AI tools like ChatGPT on the future of marketing and website content. Additionally, Chris recounts a story of retrieving a stolen domain for a client, highlighting the importance of choosing the right agency for website development. The episode is packed with actionable insights for contractors looking to boost their online presence."}