{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fonestopshop.simplecast.com%2Fepisodes%2Fc71e3727-c71e3727","width":444,"version":"1.0","type":"rich","title":"Is Your Business Newsworthy? Learn to Do PR Like a Star","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/d96561/d9656181-c271-413a-a817-170264dd45b3/8574a2ac-9ee3-4e9d-8fc6-2c8d8851e40a/1501645634artwork.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/8574a2ac-9ee3-4e9d-8fc6-2c8d8851e40a\" height=\"200\" width=\"100%\" title=\"Is Your Business Newsworthy? Learn to Do PR Like a Star\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"They say: “It’s not what you know, it’s who you know”. \r\n\r\nOur guest today is Crystal Richard, an experienced global Public Relations expert, who has helped hundreds of startups and businesses navigate the world of PR. \r\n\r\nIn this episode, Crystal shares her tips to build relationships, get media attention, and make your business newsworthy."}