{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fopening-soon.simplecast.com%2Fepisodes%2F81b27aab-81b27aab","width":444,"version":"1.0","type":"rich","title":"Creating buzz and growing your audience with Jordana Rothman & Sue Chan","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/3936c5/3936c5e4-2d06-4e87-95dd-19b839ee4c50/7dc7b9f3-39a6-49eb-b9dc-6e35b56841c5/1563310161artwork.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/7dc7b9f3-39a6-49eb-b9dc-6e35b56841c5\" height=\"200\" width=\"100%\" title=\"Creating buzz and growing your audience with Jordana Rothman &amp; Sue Chan\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"This episode of Opening Soon is all about communicating your brand to gain traction in the media to drive awareness and attract customers. In the changing media and food landscape, how do you get noticed and connect with diners? \r\n\r\nWe sat down to pick the brains of  Sue Chan, Founder of Care of Chan a food culture agency that specializes in brand management, talent representation, event production and communications for the hospitality industry.  And Jordana Rothman, Restaurant Editor at Large for Food and Wine Magazine who spends half the year researching the magazine's Best New Chefs platform. \r\n"}