{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fpage2pod.com%2Fepisodes%2F46-lily-ray-7d_q7DFm","width":444,"version":"1.0","type":"rich","title":"🎵 From Turntables to Technical SEO: Lily Ray on Building SEO Trust, E-E-A-T, and Empathy at Scale","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/2fe5af54-d6bf-4346-9106-06c0fa82e0da/fbceac92-3f1c-494e-94a1-1f766efecdd9/lily-ray-featured.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/28fbc874-1b0b-4201-a4d1-a7dbf86ce604\" height=\"200\" width=\"100%\" title=\"🎵 From Turntables to Technical SEO: Lily Ray on Building SEO Trust, E-E-A-T, and Empathy at Scale\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"We talk with Lily Ray, SEO Director at Path Interactive and discuss some of her biggest SEO challenges, and how to build trust with clients. In addition, we talk about her side hustle as a professional DJ!"}