{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fpodcast.nfx.com%2Fepisodes%2Fselina-tobaccowala-4FGzgVxx","width":444,"version":"1.0","type":"rich","title":"Good vs. Great Companies: The Unseen Truths of Breakout Success with James Currier & Selina Tobaccowala","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/762b40ac-bfbb-45ea-81bc-73e97bfeff2c/8b3a7b9f-61cc-48b3-a529-b0751e5d1ea0/podcast-cover-art-final.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/6a35337a-c276-4df8-949d-4e03aab3781e\" height=\"200\" width=\"100%\" title=\"Good vs. Great Companies: The Unseen Truths of Breakout Success with James Currier &amp; Selina Tobaccowala\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"NFX partner James Currier talks with Selina Tobaccowala - co-founder of Evite, CTO and President of SurveyMonkey, and cofounder of the fitness app Gixo. It’s rare to get a candid view into what happens behind the scenes of companies that break out from the pack - and the hard decisions that lead to their success. In this episode, James and Selina talk about:\n\n- Knowing when and how to sell your company\n- The difference between selling Evite vs. selling Gixo \n- Why to build strategic relationships as early as possible\n- How to upfront the hard conversations\n- How to build and measure product virality\n- & more great advice for early-stage Founders\n\nRead the full essay here - https://www.nfx.com/post/good-vs-great-companies/\n"}