{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fpodcast.segmetrics.io%2Fepisodes%2Fmulti-touch-attribution-models-with-dan-mcgaw-i2IUrv_h","width":444,"version":"1.0","type":"rich","title":"Multi-touch Attribution Models with Dan Mcgaw","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/c00dff44-db84-4fb0-8dbb-aea26336e318/40585771-4f7d-4009-8316-1b887dcd0773/podcast-logo.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/9f2dd685-ae72-4fa2-8027-1549d6bc4354\" height=\"200\" width=\"100%\" title=\"Multi-touch Attribution Models with Dan Mcgaw\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Recently Keith chatted with Dan McGaw, the founder and CEO of McGaw.io, formerly known as Effin Amazing, a marketing technology and analytics agency. Dan is also the creator of UTM.io, a campaign management and data governance tool."}