{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fpodcast.sure.ventures%2Fepisodes%2Ftsse124-category-defining-companies-eric-ver-ploeg-R8M8VYF_","width":444,"version":"1.0","type":"rich","title":"Create New Industry Categories","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/747ace83-90b7-478c-9e1f-0e8d5404007a/b11f3ea1-32df-4036-b9c2-c26089061847/tsse124-episode-cover.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/b0e3ffc3-1b99-4448-9c01-a4350e4949ef\" height=\"200\" width=\"100%\" title=\"Create New Industry Categories\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Eric Ver Ploeg, founding partner of Tunitas Ventures, talks about how his seed-stage venture firm is helping entrepreneurs raise the best possible Series A. He shares his inspiring career journey into venture capital and expounds on the three key things he looks for in a potential investment. Additionally, he offers insights into the transformative shifts within the venture capital landscape, shedding light on the evolution of his personal viewpoints."}