{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fpr-talk.simplecast.com%2Fepisodes%2Fepisode-67-when-to-use-a-press-release-ac_O9gUj","width":444,"version":"1.0","type":"rich","title":"Episode 67: When to Use a Press Release","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/6623e76f-93e5-4ec1-8b0c-20fa30b28adb/1e294b0d-b151-4d68-8dbe-459f84887276/whentouseapressrelease800x800.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/a8c3f80a-e406-449f-958d-da7e1a82744f\" height=\"200\" width=\"100%\" title=\"Episode 67: When to Use a Press Release\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"The Press Release does have a place in the modern PR toolset. Amy talks about the type of news that writing a press release will help you get and potentially expand coverage for."}