{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fradical-content.simplecast.com%2Fepisodes%2Fep-30-rename-Udm_TodX","width":444,"version":"1.0","type":"rich","title":"I Discovered Dick’s Sporting Goods Marketing Playbook","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/aaab6498-b2dc-4a45-a28e-c44fc8af03a4/b231347b-bdbd-426d-ba8d-8fa8f72d2e0e/radical-20brands-20cover-20art-20-11.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/a7c06f1e-56c7-4bd5-8dd1-4d8f90222bf1\" height=\"200\" width=\"100%\" title=\"I Discovered Dick’s Sporting Goods Marketing Playbook\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"I just uncovered Dick’s Sporting Goods’ biggest marketing secret! Moving into long-form storytelling. In this episode, I share why it works, what makes it different, and how you can apply the same playbook to your brand."}