{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fself-publishing-insiders.simplecast.com%2Fepisodes%2F066-ZoJv6tNr","width":444,"version":"1.0","type":"rich","title":"Writing Book Descriptions That Sell Books with Brian Meeks","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/61ebedb2-89bd-4227-adb9-ad740c11adca/5b05724c-ac1c-44a3-bd3e-c6e7ccfe307f/spiwithd2d.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/6e555436-ab83-4eb3-9874-acff5364bc5f\" height=\"200\" width=\"100%\" title=\"Writing Book Descriptions That Sell Books with Brian Meeks\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"The first thing a reader sees when encountering your book online is the cover. But the second thing is usually the book description—and it's here that you have a chance to persuade a reader to pick up the book, and give it a try. So getting that description right is job one. Luckily, you have author Brian Meeks here to help guide you through what it takes to write a book description that sells books."}