{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fseriously-in-business.simplecast.com%2Fepisodes%2Fpremium-brand-E6Hge0aE","width":444,"version":"1.0","type":"rich","title":"68: How to Create a Premium Brand Experience (and Why to Bother)","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/a04f393d-b46a-4f1e-ab6c-b0c96dc4c22f/c146ad43-7838-4a00-92e7-5f8e7171102f/podcast-graphics-2.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/3c7930c1-7b04-4554-8997-2a2ea445f2e6\" height=\"200\" width=\"100%\" title=\"68: How to Create a Premium Brand Experience (and Why to Bother)\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"What does it FEEL like to interact with your business? Not as you, the biz owner, but as a stranger?\n\nIs your experience like walking into the Reject Shop? Fluro lights, a little cluttered and duck in duck out vibes?\n\nOr is your brand experience like walking into a Louis Vuitton shop... perfect lighting and surfaces, spot on tunes and an attendant giving you their full attention?\n\nIn this latest ep of Design Hacks for DIYers I chat through the power of a brand experience, the areas of your biz it can impact and some of the things you need to start thinking about if you'd like to create one through your graphics..."}