{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fshes-wild.simplecast.com%2Fepisodes%2Flauren-campbell-f2_CUjjg","width":444,"version":"1.0","type":"rich","title":"Behind The Scenes On My 1st Ground Up, Mixed Use Development Project","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/3bb1d9e2-b04a-44b8-842f-e3771d4bc359/c70aec1d-d5fe-41c3-b0e2-798c00e71384/podcast-cover-3.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/66a80c41-24ed-467d-a343-901b3e3147f7\" height=\"200\" width=\"100%\" title=\"Behind The Scenes On My 1st Ground Up, Mixed Use Development Project\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Today's guest is Lauren Campbell, Principal of Lauren Campbell LLC an emerging developer in Tampa, FL.  Lauren is currently working on  her first ground up development project as well as adaptive re-use and redevelopment opportunities with investment partners. She's worked alongside owners and developers for almost a decade, as an analyst and investment sales specialist, and later as the head of real estate for a local equity firm. She's now using her  passion for urban planning and place-making as she works on her own portfolio, focusing efforts on emerging opportunities and creating projects that are anchored in the experiential and the novel. \n\nIn this interview, you'll hear all about how Lauren leveraged working as a researcher then a broker to eventually realize her dream of becoming a developer. This is a great show that documents the very earliest parts of a broker transitioning to being a developer on a new multifamily project. "}