{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fshopify-masters.simplecast.com%2Fepisodes%2Foova-7PfgOasZ","width":444,"version":"1.0","type":"rich","title":"How This Data Scientist Used Market Research to Launch A Successful Fertility Business ","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/d906b7c3-bcea-4efe-93ee-3b038c2d6c47/d00e28a3-7232-4807-bdb5-33ea5a1bcc16/generic-tile-merchant-1.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/4d0f710f-4863-4397-8b19-5c85dadd16cb\" height=\"200\" width=\"100%\" title=\"How This Data Scientist Used Market Research to Launch A Successful Fertility Business \" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":" In this episode of Shopify Masters, Amy Divaraniya of OOVA shares with us the essential questions to ask when conducting market research and the challenges of being a female founder. \n"}