{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fshopify-masters.simplecast.com%2Fepisodes%2Ftalley-and-twine-bKJkIAQ0","width":444,"version":"1.0","type":"rich","title":"The One Data Insight That Doubled This Brand’s Sales ","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/d906b7c3-bcea-4efe-93ee-3b038c2d6c47/d00e28a3-7232-4807-bdb5-33ea5a1bcc16/generic-tile-merchant-1.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/542e06c9-f54c-4a6c-8c72-bf61d3a1f962\" height=\"200\" width=\"100%\" title=\"The One Data Insight That Doubled This Brand’s Sales \" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":" In this episode of Shopify Masters, Randy Williams of Tally & Twine shares how he turned a sketch into his first prototype, built out a successful crowdfunding campaign, and doubled annual sales through data analysis. "}