{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fshopify-masters.simplecast.com%2Fepisodes%2Fthe-business-benefits-of-telling-stories-88fb75a6","width":444,"version":"1.0","type":"rich","title":"The Business Benefits of Telling Stories That Aren't About You","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/1153d0/1153d031-e1ea-4aa1-8df0-78aa8be2c970/414fad4f-6f8d-47fe-a03f-506135ea114f/1515084585artwork.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/414fad4f-6f8d-47fe-a03f-506135ea114f\" height=\"200\" width=\"100%\" title=\"The Business Benefits of Telling Stories That Aren&apos;t About You\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"In this episode of Shopify Masters, you’ll learn from two entrepreneurs who market their store by not only talking about their products, but by sharing stories about their customers and vendors."}