{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fshopify-masters.simplecast.com%2Fepisodes%2Fwhy-fit-matters-more-than-form-or-d30e3e7c","width":444,"version":"1.0","type":"rich","title":"Why Fit Matters More Than Form or Function","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/1153d0/1153d031-e1ea-4aa1-8df0-78aa8be2c970/5098d794-3e58-42d6-868d-e4ea354572b3/1489168909artwork.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/5098d794-3e58-42d6-868d-e4ea354572b3\" height=\"200\" width=\"100%\" title=\"Why Fit Matters More Than Form or Function\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Orange Mud sells specialized hydration packs for runners. On today's episode, Orange Mud's Josh Sprague shares how he designs a product for the perfect balance of form, function, and above all else, fit."}