{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fstartupgym.simplecast.com%2Fepisodes%2Fa012117a-c0ddb1cb","width":444,"version":"1.0","type":"rich","title":"005: Jesse Genet, Lumi - Know your audience","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/00dba2/00dba259-fdd1-4fcc-a255-d86100706e74/923ddb8e-a867-4f9b-9985-bd2c00a80fff/1523615164-artwork.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/923ddb8e-a867-4f9b-9985-bd2c00a80fff\" height=\"200\" width=\"100%\" title=\"005: Jesse Genet, Lumi - Know your audience\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Jesse Genet is co-founder and CEO of Lumi, a packaging partner for modern brands. Lumi uses data to help companies simplify their process and sell their product. This episode was fun for a couple of reasons: first, because Jesse is awesome! Second, because this is our first time oustide of our building. While Lumi isn't a part of Science, we consider them friends and part of the greater LA-tech family. You can expect more offsite interviews like this one!"}