{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fstorynerd.simplecast.com%2Fepisodes%2Fthe-game-why-endings-are-important-Mgt7cfTQ","width":444,"version":"1.0","type":"rich","title":"The Game: why endings are important","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/8843f46a-76a8-48c3-aa91-48d994c9c9c6/a1e2ae9a-adad-4a7a-9b0a-83ef77a17e34/story-nerd-trademark.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/394780dd-a98c-42da-8a00-960b178d4073\" height=\"200\" width=\"100%\" title=\"The Game: why endings are important\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"By the time we get to the end of our manuscript, we can feel drained creatively. The temptation to phone it in looms large. But be careful. No matter how good the rest of your story is, if the ending is weak, the novel/film will fail to impress. This is just one of the lessons that Valerie and Melanie learned this week. "}