{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fstorynerd.simplecast.com%2Fepisodes%2Fwall-e-the-basics-mastered-oinNlNjp","width":444,"version":"1.0","type":"rich","title":"WALL-E: the basics, mastered","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/8843f46a-76a8-48c3-aa91-48d994c9c9c6/a1e2ae9a-adad-4a7a-9b0a-83ef77a17e34/story-nerd-trademark.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/a94daa97-1343-44d5-ac8a-35805c29c502\" height=\"200\" width=\"100%\" title=\"WALL-E: the basics, mastered\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"There's nothing fancy about the storytelling in Pixar's WALL-E. It's a solid story that relies on the fundamentals to engage its audience, and it's an approach that led them to gross over $521 million. Too often new writers reject the basics instead of embracing them. In WALL-E, empathy is established early and the stakes are clear. Mastering the basics has been a winning strategy for Pixar, and it can be a winning strategy for us too."}