{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Ftech-bites.simplecast.com%2Fepisodes%2Fb3190097-b3190097","width":444,"version":"1.0","type":"rich","title":"Episode 62: Millennials ❤ Wine","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/1072b3/1072b3f0-f4a0-4b09-a432-a68449412b79/405a2049-3aa1-44ad-97b6-3d6483034764/1464038028artwork.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/405a2049-3aa1-44ad-97b6-3d6483034764\" height=\"200\" width=\"100%\" title=\"Episode 62: Millennials ❤ Wine\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"In 2015, Millennials drank more wine than any other age demographic. According to a recent Wine Market Council report, they drank 42% of wine consumed last year, somewhere around 159.6 million cases of wine. That’s million cases – with a capital M. This has trigged a marketing shift in the wine industry, towards a more digital strategy. In-studio guests Ali Tuthill, Marketing Director for Long Island Wine Council, and Pam Dillon, Co-Founder and CEO of Wine Ring, discuss generating social media and software for the new wine generation."}