{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fthe-extra-shot.simplecast.com%2Fepisodes%2F021-is-tiktok-really-a-search-engine-u90vfmUS","width":444,"version":"1.0","type":"rich","title":"021 - Is TikTok Really A Search Engine?","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/6623e76f-93e5-4ec1-8b0c-20fa30b28adb/526c7219-4a3b-4641-a2b0-6e8ba1426afa/the_extra_shot.png","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/dad799d7-a076-4a32-9713-08c20423625f\" height=\"200\" width=\"100%\" title=\"021 - Is TikTok Really A Search Engine?\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Turns out, TikTok isn't just for youngsters and it isn't just a social network. May King and Amanda discuss how search isn't just about Google and Bing anymore and what we can do to make our content discoverable on social."}