{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fthe-hard-sell.simplecast.com%2Fepisodes%2Fepisode-2-peter-zotto-v6o5HWMf","width":444,"version":"1.0","type":"rich","title":"Peter Zotto Discusses the Best Way to Handle Price in the Sales Process","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/3f90b7d6-de26-49c7-8d07-6a1abf16c675/33883445-bfc6-49f8-bb91-3d6f558f60a3/episode-2-peter-zotto.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/8189c1e1-77e9-41a7-b74c-0d4a621ce940\" height=\"200\" width=\"100%\" title=\"Peter Zotto Discusses the Best Way to Handle Price in the Sales Process\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Yesware CEO, Joel Stevenson, talks all things sales with fellow entrepreneurs, CEOs, and sales experts. In this episode of The Hard Sell, Joel and guest Peter Zotto, General Manager of Profitwell, discuss the importance of pricing in a sales process and how it can make or break a sale - or even an entire company."}