{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fthe-jewelers-philosophy.simplecast.com%2Fepisodes%2Fpricing-a-product-alone-is-tricky-rWZEBPuZ","width":444,"version":"1.0","type":"rich","title":"Pricing a Product ALONE is Tricky!","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/52357520-f964-41d1-a65a-d88983cf5e12/fe2556c0-57ec-4c2b-bf1f-5270cd018ff6/podcast-cover.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/60138c6a-eb08-46db-8e22-daa0bb0d8b4a\" height=\"200\" width=\"100%\" title=\"Pricing a Product ALONE is Tricky!\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"The product that you are selling is only ONE part of the pricing equation! A product alone is not enough to distinguish you from the rest. The biggest issue is that when we only price and sell the product we are choosing to put ourselves in the same bucket as everyone else selling the same KIND of product. This gives your customer the ability to focus on the thing they want to… PRICE ALONE! This episode will give you tools to overcome this in your head!\nEnjoy!\nMF\n"}