{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fthe-message-market-fit-podcast.simplecast.com%2Fepisodes%2F026-zRSQu5Cv","width":444,"version":"1.0","type":"rich","title":"#026 - Tamara Ceman - Practical B2B SaaS Marketing: Uncovering Customer Intent and Crafting Effective Messaging","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/612ea035-f0af-437a-a2ea-820ee76b514b/767b4796-5676-4c97-97ce-fa313776118d/tmmf026-cover.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/82eda89f-9557-4542-8fff-09a3777c1159\" height=\"200\" width=\"100%\" title=\"#026 - Tamara Ceman - Practical B2B SaaS Marketing: Uncovering Customer Intent and Crafting Effective Messaging\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"In this episode, we dive deep into the world of product-led growth (PLG) SaaS marketing with Tamara Ceman, a seasoned marketer and consultant at Practical Marketer. With over 16 years of experience in the industry, Tamara shares her unique insights on crafting effective messaging, conducting experiments, and understanding buyer psychology."}