{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fthe-message-market-fit-podcast.simplecast.com%2Fepisodes%2F033-VB_Pkg_z","width":444,"version":"1.0","type":"rich","title":"#033 - Kris Rudeegraap - Breaking Through the Noise: How Strategic Gifting Drives Pipeline and Builds Relationships","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/612ea035-f0af-437a-a2ea-820ee76b514b/569c61a8-f1ca-48c7-978b-6cdf9a8a549e/tmmf033-20cover.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/18587029-7df5-48c4-a39f-a5f1fb7a5420\" height=\"200\" width=\"100%\" title=\"#033 - Kris Rudeegraap - Breaking Through the Noise: How Strategic Gifting Drives Pipeline and Builds Relationships\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"In this episode, I chat with Kris Rudeegraap, Co-CEO of Sendoso, a direct mail and gifting platform that helps sales and marketing teams stand out and build better relationships. With a decade in sales before founding Sendoso eight years ago, Kris shares how his background influenced the company's vision and how they evolved their messaging and category positioning to better resonate with their target audience."}