{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fthe-message-market-fit-podcast.simplecast.com%2Fepisodes%2F034-epm4tEh9","width":444,"version":"1.0","type":"rich","title":"#034 - Brandon Lutz - Breaking Through Digital Clutter: Leveraging Offline Media in B2B SaaS Marketing","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/612ea035-f0af-437a-a2ea-820ee76b514b/bfa8e634-6c9a-4b51-ab06-e074e8742a51/tmmf034-20cover.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/5b189f63-16c8-4ffd-8c7a-24586a11865d\" height=\"200\" width=\"100%\" title=\"#034 - Brandon Lutz - Breaking Through Digital Clutter: Leveraging Offline Media in B2B SaaS Marketing\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"In this episode, we dive into the undervalued world of offline advertising with Brandon Lutz, a B2B offline advertising expert who has worked with several well-known technology brands including Indeed, Miro, and Amazon. Brandon shares his unique perspective on how offline media can help B2B SaaS companies cut through digital noise and reach audiences when they're not at their computers or looking at their phones."}