{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fthe-move.simplecast.com%2Fepisodes%2Fthe-move-in-healthcare-video-production-QGV1jfGd","width":444,"version":"1.0","type":"rich","title":"The Move in Healthcare Video Production","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/6623e76f-93e5-4ec1-8b0c-20fa30b28adb/977dc435-f9e6-4079-96e4-a7495250a144/eadc7c2029c7a7ff81ad0071f67ba1b1.png","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/57d79aa5-447a-491d-a2fd-3b2d3c8586b8\" height=\"200\" width=\"100%\" title=\"The Move in Healthcare Video Production\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"In this episode, Larry Williams from Unlock Health interviews Mike King, a seasoned video production expert specializing in healthcare marketing. They discuss the evolving significance of video content in healthcare, particularly the rise of short-form videos for recruitment, training, and engagement. \nInsights include how to create a sustainable video strategy, the importance of having a clear goal for video production, and leveraging new technologies like AI for efficient content management. \n﻿Mike shares lessons from his extensive career, emphasizing the need for creative planning and nimble, respectful production practices in healthcare environments."}