{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fthe-sales-steward.simplecast.com%2Fepisodes%2Fbottom-up-top-down-part-2-mDJNL6NH","width":444,"version":"1.0","type":"rich","title":"Bottom-Up Top-Down Part 2","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/0b432581-fcfd-4c7e-9f0d-8ffa1e4c10ca/77ec91d3-603d-46e6-8c25-828b5ad06310/10g-podcast-cover-art.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/a9f7ac7e-70b9-488c-8cd8-f8aa86f214aa\" height=\"200\" width=\"100%\" title=\"Bottom-Up Top-Down Part 2\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Today is part 2 of Bottom-Up Top-Down selling, but specifically the Top-Down approach!"}