{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fthe-true-craft-podcast.simplecast.com%2Fepisodes%2Fe95-business-9NSmWcbw","width":444,"version":"1.0","type":"rich","title":"E95: The Business of Brewing with Marty Ochs of Resident Brewing","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/08d545a3-9203-4abd-86bc-4e3550b24030/f4664578-634a-4340-bcb3-919e2cf7aeee/podcast.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/acab6fc4-8e36-4985-8f10-62d9fd2a98de\" height=\"200\" width=\"100%\" title=\"E95: The Business of Brewing with Marty Ochs of Resident Brewing\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Get ready for a lively chat with Marty Ochs, President of Resident Brewing in San Diego! Marty’s been around the block in the craft beer world, from on-premise at Miller Brewing to helping Ninkasi explode in size (from 4,000 BBLs to 90,000 BBLs in just four years!), and now he's sharing his behind-the-scenes stories and sharp business insights.\n\nWhat’s on Tap:\n\n* The self-distribution hustle—why it’s a smart move for small breweries, but not without its headaches.\n* Craft beer’s big shift: Can the industry juggle killer beer and smart business, or is the balance tipping too far?\n* How brewery partnerships are changing the game (and saving some serious cash in overhead efficiencies).\n\nWith over a decade in the industry, Marty’s wealth of experience offers a unique perspective on navigating today’s tough market. Don’t miss the chance to hear his invaluable insights!"}