{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fthe-voice-of-retail.simplecast.com%2Fepisodes%2Fkevin-ertell-encore-Ugmm91PO","width":444,"version":"1.0","type":"rich","title":"The Strategy Trap: Why Companies Fail At Execution and How To Get It Right with Retail Veteran Kevin Ertell (Encore)","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/7052712a-5e8d-4859-ad44-dbe25616454f/e3a59c0b-76d2-4c94-bc16-6c1563314cd3/kevin2.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/33732319-3da7-43ba-ad56-c97c218f391f\" height=\"200\" width=\"100%\" title=\"The Strategy Trap: Why Companies Fail At Execution and How To Get It Right with Retail Veteran Kevin Ertell (Encore)\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Kevin Ertell, founder of Mistere Advisory, veteran retail operator joins The Voice of Retail in this Encore episode to discuss his new book, The Strategy Trap: Why Companies Fail at Execution and How to Get It Right. Kevin explains why execution—not ideas—is where most strategies break down, and shares practical insights from his career at Tower Records, Nike, and beyond, including his “Six Cs of Execution” framework for building alignment, focus, and momentum.  Presented by Konek. "}