{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fthe-yaag-project.simplecast.com%2Fepisodes%2Fsocial-selling-and-sales-enablement-Fe28UnwC","width":444,"version":"1.0","type":"rich","title":"How to get better at social selling and sales enablement: Steve Watt","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/812f2ce9-bc73-496f-aef5-e2ff5178c731/a07f22bd-904f-4951-a9f4-2a50a5603e52/steve-watt-episode.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/e273dc19-970e-4f01-9ab1-0fa812114252\" height=\"200\" width=\"100%\" title=\"How to get better at social selling and sales enablement: Steve Watt\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"In this episode, Steve Watt, the Marketing Director at Seismic, the global leader in sales enablement, joins us to discuss how to get 1% better every week at social selling and sales enablement.\nSteve talks about:\n--> What is social selling? And how it connects to ABM?\n--> How to be authentic on social platforms?\n--> How to connect social selling and brand advocacy\n--> Setting goals for social selling and sales enablement and measuring it\n--> Why and how does Challenger Sales aid your sales discovery?"}