{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Ftheidi.simplecast.com%2Fepisodes%2Fis-hub-optimization-the-key-for-drug-launches-foz840_f","width":444,"version":"1.0","type":"rich","title":"Is Hub Optimization the Key for Drug Launches?","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/9660dd78-6154-402f-87c9-4f85da5cd51a/0d2a0f98-2268-4f07-93dc-0f411170596e/masthead-square-the-idi.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/13850055-8049-4844-b11c-cc0c700b17bf\" height=\"200\" width=\"100%\" title=\"Is Hub Optimization the Key for Drug Launches?\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Justine Hughes of Archbow Consulting explains why hub implementation is the key to a successful drug launch for pharma and market access. Hughes has led hub implementations for years so she's got some great advice -- and some amazing stories to tell."}