{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fthelonggame.simplecast.com%2Fepisodes%2Falice-wyatt-forbes-council-j5ENO5JA","width":444,"version":"1.0","type":"rich","title":" Person-Based Marketing, MQLs, Ice Baths, and GTM Alignment with Alice Wyatt","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/5147450f-5b7e-4957-a283-76761e9ee4d5/6dbaae13-60e0-4526-8831-55c218013a89/podcast-cover-3000.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/b823a957-da91-43a3-95da-89f8a9a74469\" height=\"200\" width=\"100%\" title=\" Person-Based Marketing, MQLs, Ice Baths, and GTM Alignment with Alice Wyatt\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Alice Wyatt shares her journey in B2B fintech marketing, discussing community, adaptability, ABM to PBM strategy, and redefining success in a post-AI world."}