{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fthelonggame.simplecast.com%2Fepisodes%2Fkirsty-finlayson-chameleon-wlrbplOl","width":444,"version":"1.0","type":"rich","title":"Building a Content and SEO Strategy for a PLG Company with Kirsty Finlayson","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/5147450f-5b7e-4957-a283-76761e9ee4d5/6dbaae13-60e0-4526-8831-55c218013a89/podcast-cover-3000.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/f62a9adb-ab97-4c2f-ada1-cdd892351256\" height=\"200\" width=\"100%\" title=\"Building a Content and SEO Strategy for a PLG Company with Kirsty Finlayson\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"In this podcast episode, Kirsty Finlayson, the Director of Product Marketing and Content Marketing at Chameleon  discuss various topics related to marketing, content strategy, and user experience.\n"}