{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fthepeerboundpodcast.simplecast.com%2Fepisodes%2Fciana-abdollahian-RRxpQ7Jz","width":444,"version":"1.0","type":"rich","title":"Ciana Abdollahian (Director, Customer Advocacy at Snyk) on Building Advocacy Programs from the Ground Up","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/18ca6a37-d2be-4a49-98cf-ebe3d471bcb1/0a5b3e0d-362f-4101-8336-88e58058cd06/episode-cover-art.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/51e4e519-0b46-42da-9345-b52c0c4b5c11\" height=\"200\" width=\"100%\" title=\"Ciana Abdollahian (Director, Customer Advocacy at Snyk) on Building Advocacy Programs from the Ground Up\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Step into the realm of strategic customer advocacy with Ciana Abdollahian, Snyk's Director of Customer Advocacy, and a pioneer in crafting advocacy programs from the ground up. Explore tactical methods for launching successful programs and understand how aligning advocacy with company-wide initiatives and executive objectives can be key to holistic business success—supporting successful acquisitions, analyst recognition, and effectively conveying value even during economic downturns."}