{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Ftheprofitscale.simplecast.com%2Fepisodes%2Fcorporatebuyersecosystem-DqI7raGM","width":444,"version":"1.0","type":"rich","title":"How to Tap into the Mind of Corporate Decision Makers - Ep. #31","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/be356ad1-cb2a-47b8-850c-82d281e16047/2dab8e58-6c93-4bec-9d99-e9584da30e6e/approved-spotify-cover-image.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/a79be45f-7c7b-49c8-92a6-a3526a4a9fd3\" height=\"200\" width=\"100%\" title=\"How to Tap into the Mind of Corporate Decision Makers - Ep. #31\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Salutations, friend! Marketing to corporations is drastically different from marketing to consumers. That doesn’t mean it has to be difficult. It just takes a different strategy and new insight. That’s where I come in to help. When you know who you’re speaking to and what is important to them, you can tailor your content and your marketing for success.\n\nThis episode will help you easily identify and market to the different roles influencing the corporate decision-making process and enable you to align your marketing strategies and efforts with your target clients. \n\nSo, turn up the volume and settle in, friend. Let’s get started.\n"}