{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Funderstorybard.simplecast.com%2Fepisodes%2Ftrademark-as-a-strategy-nubzkcRA","width":444,"version":"1.0","type":"rich","title":"Trademark As A Strategy","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/acb2966f-32cd-4cec-bc04-ebb68022dac8/f14dde7a-3bb8-4b94-98b1-86259c230cd8/understory-picture.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/e11686c0-87f6-40e6-96cf-cbcc820ade79\" height=\"200\" width=\"100%\" title=\"Trademark As A Strategy\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"If you are doing it to check it off the list you are doing it wrong."}