{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Funseen-unknown.simplecast.com%2Fepisodes%2F28-two-kinds-of-people-VuH6vLrA","width":444,"version":"1.0","type":"rich","title":"28: Two Kinds of People","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/cbd17287-793a-4df5-ac04-35e905e2fa54/69042dcd-c0a6-464f-9156-5669a235ac6a/screen-shot-2021-04-30-at-11-24-45-am.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/d5ea721e-807d-40ea-ac4f-711ac85179b2\" height=\"200\" width=\"100%\" title=\"28: Two Kinds of People\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"The middle is disappearing, leaving two paths. One group is going all in on AI, founder mode, and urgency, while the other is redefining success as non participation through slow living, homesteading, and opting out. As culture splits, the signals that once defined ambition break down, but ambition itself evolves. This episode explores that shift through the lens of distance, showing how aspiration changes when money, productivity, and the social contract lose their meaning. What emerges is a move from having to being, reshaping what people want and what brands need to build."}