{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fvin-dow-podcast.simplecast.com%2Fepisodes%2Fred-hot-cars-fhXU5gqY","width":444,"version":"1.0","type":"rich","title":"Source Red Hot Cars With Retail History ","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/d6f2912d-08b6-4c24-b68e-9488758c4b04/6e50f26c-b235-41a0-9d41-ac1779c812f8/bob-podcast.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/8ecf7ba9-e357-416a-83cd-3a0168927438\" height=\"200\" width=\"100%\" title=\"Source Red Hot Cars With Retail History \" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"In this episode Bob shares how VIN-specific retail history is helping dealers source red-hot cars. \n\nWhat if you could see the past listings info for every car you're sourcing? Including retail locations, list price with time stamped price adjustments, mileage stamps and DOM. \n\nThat would be helpful information when you're trying to make a purchasing decision. These indicators present the historic desirability of a vehicle in the marketplace. \n\nSean has a dealer that uses the VIN-dow Chrome Extension (Google it!) if you're looking for live vehicle pricing on any public or private listing site, marketplace or online auction. \n\nHow Bob uses: \n- To use Accu-Trade as a satellite to \"right set\" his brain \n- Look where that car has been, where it was sold new, how much it sold new, where it was listed new, how long it was in inventory new, ie: how desirable was that car new? If it was in stock 130 days when it was new... is that a red hot car? \n\nThis is a satellite to use constantly to help you understand if you're right or wrong. The data gives us common sense when making a decision about buying a vehicle or not. When you can see the full retail history of the vehicle you can be sure that what you're doing will be profitable. You can't deny the pedigree of the car. \n\nOpt in for more info and access our webinars at www.accu-trade.com/demo.  "}