{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fwavebreakpodcast.com%2Fepisodes%2Fnomatic-gPKjqsh9","width":444,"version":"1.0","type":"rich","title":"[137] Scaling to $20mm with Jon Richards of NOMATIC","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/ec78211f-c240-427a-b406-f83cbde64fa1/34a7ddda-b851-4d1d-9665-220c0ef20f1f/leadingbrandscover.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/1b112e31-575e-4f9e-9a10-ad153d94dcc7\" height=\"200\" width=\"100%\" title=\"[137] Scaling to $20mm with Jon Richards of NOMATIC\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Jon Richards co-founded NOMATIC with $0, a wallet, and a Kickstarter page five years ago. Since then, they’ve raised over $13 million through crowdfunding and grown NOMATIC to over $20 million in annual revenue. \n\nIn this episode we chat about:\nHow established brands can use crowdfunding to launch new products and raise funding and grow their customer base\nThe advertising strategies they used to scale beyond Kickstarter to over $20 million\nHow they’re marketing their travel-focused brand during a travel ban\nWhy they brought their video ads studio in-house\n\nListen now!\n"}