{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fwell-made.simplecast.com%2Fepisodes%2F1f77c29e-1f77c29e","width":444,"version":"1.0","type":"rich","title":"45 Breathing Life into Brands with Helen Rice, co-founder and Creative Director of Fuzzco","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/9f8882/9f88826c-2b18-4bb2-86ba-8f4940c9ad44/1edf0062-426d-43b2-b2da-6211ab7552fe/1527016798artwork.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/1edf0062-426d-43b2-b2da-6211ab7552fe\" height=\"200\" width=\"100%\" title=\"45 Breathing Life into Brands with Helen Rice, co-founder and Creative Director of Fuzzco\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"From Fuzzco to Pretend Store, Helen Rice is taking a non-traditional approach to design and defining brand stories."}