{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fwhy-food.simplecast.com%2Fepisodes%2Fjose-alvarez-from-wine-importer-to-soap-maker-AfN2cBMn","width":444,"version":"1.0","type":"rich","title":"Jose Alvarez: From Wine Importer to Soap Maker","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/df525d81-1496-4c53-9525-28d43423675b/8cf3a8ff-844a-4caa-8c01-899b0444b66b/headshot-why-food-podcast.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/9b04d17b-134f-4283-8f05-2bdd54297913\" height=\"200\" width=\"100%\" title=\"Jose Alvarez: From Wine Importer to Soap Maker\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Join co-host Ethan for a conversation with Jose Alvarez, founder of treestar*. Jose is a native New Yorker and entrepreneur who has always been excited by social psychology and consumer behavior. Has worked in law, wine importing, and most recently started treestar*, a feel-good, experience driven soap and candle company with a mission to spread love, not germs. "}