{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fworking-dads.simplecast.com%2Fepisodes%2F13d0ff6e-13d0ff6e","width":444,"version":"1.0","type":"rich","title":"The Go-Giver Way with Bob Burg ","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/f5f6b3/f5f6b3cb-1579-488c-a465-18228224fed5/a116ef2b-6324-4249-96af-aa4fc7012459/1549510298artwork.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/a116ef2b-6324-4249-96af-aa4fc7012459\" height=\"200\" width=\"100%\" title=\"The Go-Giver Way with Bob Burg \" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"The Go-Giver Influencer: A Little Story about a Most Persuasive Idea tackles the paradox of achieving what you want by focusing on the other person’s interests. No, not in a way that is self-sacrificial but rather in such a way that all parties benefit greatly. This results in both immediate and long-term success.\r\n\r\nBob Burg speaks all over the world on topics related to The Go-Giver, as well as what he calls, Genuine Influence. While his total book sales number well over a million copies, his and Mann’s original book has itself sold over 850,000 copies and has spurred an international movement.\r\n\r\nTheir new book, however, The Go-Giver Influencer, might just be their most important book of all."}