{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fworking-dads.simplecast.com%2Fepisodes%2F42962243-42962243","width":444,"version":"1.0","type":"rich","title":"The Importance Of Building Company Culture Early With aWeber CEO; Tom Kulzer","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/f5f6b3/f5f6b3cb-1579-488c-a465-18228224fed5/bed69951-8326-473a-af5c-22bd266c5484/1541443594artwork.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/bed69951-8326-473a-af5c-22bd266c5484\" height=\"200\" width=\"100%\" title=\"The Importance Of Building Company Culture Early With aWeber CEO; Tom Kulzer\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Tom Kulzer is the founder and Chief Executive Officer at AWeber, a leader in small business email marketing software, \r\n\r\nTom started the company in his apartment back in 1998. And not have over 100 employees and over 100,000 customers. They did this all without venture funding.\r\n\r\nIn the early days, Tom sold computer hardware in the mid-1990s, where he realized sales prospects were falling through the cracks due to lack of proper follow up. \r\n\r\nBy automating the delivery of personalized follow up emails to prospects, company-wide sales skyrocketed, and sales associates had additional time to spend pursuing new prospects."}