{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fwww.gettogether.fm%2Fepisodes%2Flindsay-russell-jEiq7yzT","width":444,"version":"1.0","type":"rich","title":"What makes a Facebook group “off the charts” active 👩🏻‍💻 Lindsay Russell, Facebook ","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/4d6e5a67-7b88-4b0e-a9be-3bf05d2f5286/2db4a3db-e97c-4ba7-8408-5cb17d8e4189/gettogetherartwork-lindsay-facebookgrouppoweradmins.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"","height":200,"description":"An interview hosted by Bailey and Kevin with Lindsay Russell who led Facebook's investments in some of the platform's most active and important users: Group Power Admins. \n\nFive years into Lindsay Russell’s time at Facebook, the company made a big shift. Mark Zuckerberg announced that Facebook would have a new focus: building communities. \n\nYet at the time, only a handful people at Facebook were focused on the platform’s biggest community-building tool: Facebook groups. According to Lindsay, groups were a “sleepy part of the business” up until that point. So when she joined the small team, they started looking at the product with renewed vigor. \n\nLindsay’s team learned that a sliver of groups were “off the charts” active, and these successful groups had one clear commonality: a remarkable admin. We sat down with Lindsay to learn more about her experience spearheading Facebook’s big pivot towards supporting admins who were cultivating communities."}